Case study: Latitude Group Limited
Latitude is a world-leading search marketing
agency. They help their clients win new customers, grow their
revenues and build their brands on the Internet by using the best
technology and brightest people to manage their paid and natural
search campaigns on Google, MSN, Yahoo! and other major internet
search engines.
Since 2006 Pinsent Masons has worked with Latitude on a
wide range of legal issues, e.g. contracts, employment
and litigation.
Martin Cozens, Director of Affinities & Partnerships
at Latitude Group said:
"The commercial team at Pinsent
Masons add a lot of value to our business, by working together on
numerous commercial contracts and providing bespoke commercial
contracts training in the north and south offices. They offer a
prompt turnaround service with sound legal advice.
"The employment helpline service
is very useful for a growing business that is building employment
processes and practices, and encounters far reaching employment
matters.
"The litigation team have assisted
me in negotiating contentious legal matters which resulted
in successful business solutions.
"The in-house courses have been
attended by many Latitude employees and provide effective guidance
on areas that would normally require bespoke training. E.g. legal
implications of protecting your brand online."
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