By Gavin Clarke in San Francisco for The
Register.
This story has been reproduced with permission.
Chief executive Eric Schmidt declared himself "ecstatic" with
the quarter's results, as Google reported a 69 per cent increase in
income to $1bn on revenue that jumped 62.5 per cent to $3.6bn.
Earnings per diluted share (EPS) hit $3.18, up from $1.95. The
internet's favorite search engine would have landed $3.68, beating
the anticipated $3.30, had it not been for expenses related to
employee stock compensation.
Google's own websites outgrew its AdSense business while Google
had to share a growing percentage of its AdSense revenue with
partners. Sixty two per cent of revenue, $2.28bn, came from
Google.com – a 76 per cent increase. Partner sites accounted for 37
per cent of revenue, or $1.35bn, an increase of 45 per cent.
Traffic Acquisition Costs (TAC) were flat at 31 per cent, or
$1.13bn, between the fourth and third quarter.
Announcing the quarter's results, Schmidt talked up Google's
move into offline advertising, in print and radio with Clear
Channel. He also mentioned Google is developing technology called
Cleaner Content that would let internet publishers remove content
from sites like YouTube and Google Video in compliance with the
Digital Millennium Copyright Act (DMCA). Google is embroiled in a
$1bn copyright action with Viacom over hosting of content on
YouTube
© The Register
2007
