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The Combined Code on Corporate Governance: Relations with shareholders

This article is based on UK law.

Despite some impressions to the contrary, the Combined Code makes it clear that good governance is not a one-way street. Companies and their boards have numerous obligations and duties to shareholders, but there are reciprocal duties owed by the shareholders to the company.

In the interests of good governance, investors should:

  • communicate with directors;
  • “police” boardroom practices – i.e. monitor compliance with the Code.

Communication

Main principle D.1 says that there should be a dialogue between the board and shareholders “based on the mutual understanding of objectives”. Main principle E.1 says: “Institutional shareholders should enter into a dialogue with companies based on the mutual understanding of objectives”. Yes, the board has to explain to shareholders what it is about, where it wants to get to and how it is going to meet its aims; but equally shareholders must make sure they clearly state their objectives and the timescale in which they want them achieved.

In talking about dialogue with shareholders, the Code refers largely to major investors. There are two reasons for this:

  • the Code originated as a response to pressure from large institutional shareholders for reform of boardroom practice;
  • practicalities dictate that no board is going to spend time or money talking to every shareholder with a few hundred shares; the priority will be investors with a large proportion of the share capital – and in most listed companies these will be pension funds, insurance companies and other investment managers.

While this focus on big investors, is natural, perhaps even inevitable, it highlights a potential flaw in the Code. It could be seen as marginalising or ignoring those investors who, though small, still have rights. In many places, the Code openly refers to consultations with “major shareholders”, and main principle D.1 is headed “Dialogue with Institutional Shareholders”. An inconspicuous footnote maintains the legalities by stating: “Nothing in these principles or provisions should be taken to override the general requirements of law to treat shareholders equally in access to information.”

It is a difficult balancing act to maintain, keeping your major shareholders informed of the latest developments and consulting them on major issues of interest to them without putting them in a privileged position. Confidential briefings for analysts and major shareholders were criticised as being exclusive and unfair to small investors, and are now closely regulated; in recent years it has become common for them to be done by webcasts that any shareholder can log into, with copies of presentations by the chief executive being available on a company’s website.

The reality is that major shareholders will usually make their views known to the board by talking to the chief executive, the chairman or the senior independent director at what may be a regular meeting: the Code encourages non-executive directors to “develop an understanding of the views of major shareholders” through face-to-face contact, briefings with brokers and analysts and surveys of shareholder opinion. Smaller shareholders have the forum of the annual general meeting where, if they are sufficiently vocal, their protests may hit the mass media and so apply pressure to the board in that way.

Compliance

In assessing a company’s compliance with the corporate governance regime set out in the Code, institutional shareholders are urged to “give due weight to all relevant factors drawn to their attention”. They need to factor into their assessment “the size and complexity of the company and the nature of the risks and challenges it faces”. In other words, they need to understand the issues and considerations that will have influenced the board. Shareholders should not adopt a box-ticking approach and ignore the explanations proffered by a board for non-compliance. Rather, they should give the company their reasoned views if they disagree and be prepared to enter into a dialogue with the board if differences remain.

In trying to police the board and exert pressure for reform, institutional shareholders need to ensure that they use the considerable voting power they have. There have been a number of cases where particularly vocal shareholders have failed to vote as a result, it would seem, of difficulties in passing instructions down the line to the nominees or agents who complete the proxy forms or attend the meetings on their behalf. As we have seen, one objective of the company law reform process, which resulted in the Companies Act 2006, was to “enhance shareholder engagement”, and to that end the government has taken (but not yet used) the power to compel institutional shareholders to disclose their voting records.

The Directors Handbook 2007

This is adapted from the second edition (2007) of The Director's Handbook, edited by Martin Webster of Pinsent Masons and available to buy from the Institute of Directors.

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